Cambria Automobiles was established in 2006 with a strategy to build a balanced motor retail group, through close cooperation with its manufacturer partners and the self funded acquisition and turnaround of under-performing businesses. This strategy has proved very successful.
On the 8th July 2014 Cambria announced that it has completed the Trade and Assets acquisition of its first Land Rover franchise and a further Jaguar franchise operating from one dealership in Barnet, North London, from Hadley Green Garages.
Following the acquisition of a Jaguar and Land Rover Barnet dealership in July 2014, the Group now comprises 28 dealerships, representing 45 franchises and 17 brands, in a balanced portfolio spanning the high luxury, premium and volume segments.
The Group operates dealerships across England with a geographical spread from the North West through the Midlands, down to Kent in the South East and across as far as Exeter in the South West, trading under local brand names, including, Dees, Doves, Grange, Invicta, Motorparks and Pure Triumph.
Cambria's brand portfolio currently comprises Abarth, Alfa Romeo, Aston Martin, Chrysler Jeep, Citroen, Dacia, Ford, Fiat, Honda, Jaguar, Land Rover, Mazda, Nissan, Renault, Seat, Vauxhall, Volvo and Triumph.
Our success in turning around under-performing dealerships has enabled Cambria to build a strong balance sheet. As a result, the Group is now in a position to consider acquisitions which are earnings enhancing from the outset, strengthening Cambria's brand portfolio mix further and fulfilling our national ambitions to create five regional clusters, each with a turnover of £200 million.
Cambria Automobiles Group won the prestigious Franchised Dealer Group of the Year Award at the annual Motor Trader Awards on the 9th July 2014. It is great to see that Cambria's Guest Experience culture and training is beginning to be recognised by such highly knowledgeable judges at Motor Trader Magazine.
Previously on the 3rd November 2013, Motorparks (a trading name of Cambria Automobiles plc) topped the chart for the 50 leading franchised dealership websites. The Motorparks website was praised for being functionally rich, engaging, well structured and customer focused. Motorparks also scored highly because it also worked well, and quickly, on both tablets and Smartphone’s.